In order to drive more traffic and be more visible on search engines such as Google, Yahoo, and Bing, I got the opportunity to implement SEO (Search Engine Optimization) best practices by updating the web pages meta descriptions, using proper tags for articles and images, and optimizing the keywords used for hyperlinks.
How to Improve Rankings on Generic & Long-tail keywords
But SEO is becoming more and more complex and is now closely related to authority and content quality. For that reason, I also decided to implement a content marketing strategy by creating a blog that would help with their long-term position.
- Skills: Search Engine Optimization (SEO)
- Client: Julien Nadaud, b-pack CEO
- Website: www.b-pack.com